Legal PR

We deliver positive publicity for law firms across the media

Whether a large multi-state or multi-country law firm, or a solo practitioner, we’ve got you covered.

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Media our clients are in:

For the past two decades, Abercrombie Communications has been a PR firm that specializes in law firms and related legal issues.

As a journalist, firm founder Paul Abercrombie wrote about the law — court cases,  attorneys and law firms, and the overall  business of law.

He and his colleagues have overseen public relations strategy and initiatives for several large law firms (300+ attorneys), and have worked for a number of large and small law firms around the state and the country. They’ve also helped solo practitioners polish their images in local media; orchestrated national PR campaigns involving multi-state litigation (including class-action lawsuits); and have represented attorneys for plaintiffs and defendants.

Abercrombie Communications has won positive publicity for clients in local, regional, national and international media outlets, as well as all manner of industry trade publications.

Legal PR Services

We help attorneys and their clients mitigate the negative effects of publicity associated with lawsuits and other issues. Often referred to as crisis communications, such work also often involves teaching attorneys and their clients how to handle media interviews. 

Other Services


For more than two decades, we’ve helped clients big and small win publicity in media outlets across Florida, and around the world.


On behalf of clients, we write articles and opinion pieces for major publications that serve all sorts of businesses and interest groups. 

Crisis Communications

We help clients ace interviews, offering media training tailored to each person, industry and situation, including crises.

Digital Media Services

We help clients make lasting impressions by designing and producing marketing materials such as websites, brochures, and videos.

Our Clients in the News

The New York Times logo

Schlesinger Law Offices featured in the New York Times

Fort Lauderdale trial attorney Jeffrey Haberman talks with the New York Times about how Juul allegedly targets teens. Haberman and his colleagues at Schlesinger Law Offices, have filed multiple suits around the country against…

The Wall Street Journal Logo

Hill Ward Henderson attorney interviewed by the Wall Street Journal

Tampa attorney Robert Shimberg spoke with WSJ Pro reporter Adam Janofsky for story about the rising role of ransomware negotiators…

USA today logo

GrayRobinson attorney Peter Quinter talks with USA Today

Miami attorney Peter Quinter talks with USA Today about what recourse General Motors (and potentially other foreign companies) has in response to the Venezuelan government’s seizure of a plant in that country. Peter chairs the Customs…

Looking for public relations for law firms? Abercrombie Communications may have the track record you’re looking for.

Public relations for law firms is not a common specialty for PR firms, but it has been our specialty since Abercrombie Communications was founded. We recognized that public relations for lawyers can be a valuable addition to the law firm’s menu of services for clients.

While we are based in Tampa and provide public relations services to Tampa law firms and Florida law firms, we also serve law firms in other states.